This summer, Burn & Broad took to the streets with a self-initiated public art installation, transforming iconic city street signs into eye-catching artistic visuals. The studio, launched their own campaign in an effort to celebrate creativity and positivity in the city they call home. A sharp contrast to the dizzying and wordy signage that typically fills the city’s streets, Burn & Broad’s signs create lighthearted, humorous and artistic graphics that force passerbys to look up, peal their faces away from their phones and simply…smile.