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Apple
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Apple Sign
Basketball Sign
PROJECT INFO
It's a Sign™ NYC
Self-Initiated

This summer, Burn & Broad launched an art installation across the 5 boroughs titled It’s a Sign™ NYC – celebrating a city and its people who have endured challenge, heartbreak and resilience over the last 1.5yrs.  While the colorful, bold physical signs spread love across the city streets, the studio is simultaneously launching a digital NFT collection with 25% of the profits going towards City Harvest –  a non-profit bringing nutritious food to help feed New Yorkers who are experiencing food insecurity.

Creative Direction
Illustration
Typography
Photography

View Credits
Credits:

Creative Direction: Eugene Serebrennikov & Vicente Garcia Morillo

Illustration & Typography: Vicente Garcia Morillo

Animation: Andrew Ahern

Project Management: Danny Serebrennikov

Credits:

Creative Direction: Eugene Serebrennikov & Vicente Garcia Morillo

Illustration & Typography: Vicente Garcia Morillo

Animation: Andrew Ahern

Project Management: Danny Serebrennikov